*NOTE* I have revised my post due to a register update at Target. I don’t think the update is completely nationwide, so some of you may be unaffected- but if you saw some strange happenings on your receipts at the register then hopefully this post will help explain things.
It appears that for many of you – when there is an in-store Gift Card promo where you have to buy a specific number of items- the registers are now seeing the total value of each product AFTER the Gift Card amount divided by whatever # of products you have to buy is deducted. This means that you may not get the full value of your coupons depending on the cost of your products.
So take for example our deal this week thru 10/8 for a FREE $5 Gift Card wyb 3 CoverGirl products. Target is awarding you a $5 Gift Card when you buy 3, which means the register will reduce the value of your products by $5 . (This $5 will be divided by 3 – taking $1.66-$1.67 off the value of each item). So this means that if you buy items priced at $3.99, the register sees the value available to use a coupon on as only $2.32 or $2.33. Since our $3 coupons are higher than this value – the register will automatically round them down to meet what it sees as their value (which would be $2.32 or $2.33 after the gift card deduction).
The good news? Your items are still free after gift card & coupons, but you no longer have a money maker. I am a little perplexed- and don’t quite understand why it seems to be falling on the manufacturers. I could see this happening if these were Target Coupons, or even if they were to reduce the value of your Gift Card and stated so on the receipt. But instead- using this method, manufacturers seem to be footing a portion of Target’s reward (the $5 Gift Card). They are only applying $2.33 of the $3 coupon you used – but then won’t Target be submitting each coupon for reimbursement of $3 to a clearing house? But I am still trying to wrap my head around the reasoning behind this method.
In any event – I don’t think we will be faced with this situation very often and likely only when using super high-value coupons & B1G1 coupons. It also seems to be isolated to in-store promos where you have to buy a certain # of products, ie threshold or category COUPONS for a Gift Card reward like this week’s $5 Gift Card wyb $15 in personal care seem to be unaffected.
So, with all that being said- since the register is going to reduce the value of your items and you have $3 coupons – you may as well buy items that cost up to $4.66 to get the best value out of your coupons while still grabbing freebies. So here is a revised deal with it all laid out…
DEAL IDEA: Buy 3 CoverGirl Eyeliner ($4.49) = $13.47
-$8.47 (use three $3/1 COVERGIRL Eye Product (excludes 1 kits and trial/travel size)*
*the register sees the value of each product as being $2.82 – $2.83 due to the $5 gift card
you are earning. ($5 divided by 3 is a $1.66-$1.67 reduction on each item’s value)
This leaves you with a maximum coupon deduction of $2.82 – $2.83 per item or a total of $8.47
= $5.00 – $5 Gift Card back for buying 3 CoverGirl thru 10/8
= All 3 items FREE
I tried to explain the situation as best as possible- but if you have any questions- please feel free to ask them in the comments and I will do my best to answer.